STRASSER Announces Partnership with Two New Representative Groups

New Rep Groups Graphic

(Woodinville, WA, March 18, 2024) STRASSER, a leading manufacturer of hand-crafted bathroom furniture, is pleased to announce the addition of two new representative groups to its sales team. KA Sales will represent STRASSER in the Midwest region, covering territories in Nebraska, Iowa, Kansas, and Missouri. Additionally, The Shae Group will represent Strasser in Wisconsin and Minnesota.

“We are excited to add these two seasoned firms to the Strasser sales team,” said Brad Kiel, National Sales Manager for STRASSER. “The addition of these two respected firms is part of STRASSER’s long-term strategic plan to grow the STRASSER brand and sales across the US.”

KA Sales brings extensive experience and a deep understanding of the Midwest market, making them an ideal partner for STRASSER’s expansion efforts in Nebraska, Iowa, Kansas, and Missouri. With their proven track record of success and commitment to excellence, KA Sales is poised to effectively represent STRASSER’s innovative products and solutions.

Similarly, The Shae Group’s reputation for delivering exceptional service and building strong customer relationships makes them an invaluable addition to STRASSER’s sales network. By partnering with The Shae Group, STRASSER aims to strengthen its presence in Wisconsin and Minnesota while providing customers with unparalleled support and access to premium bathroom furniture.

Both KA Sales and The Shae Group share STRASSER’s dedication to quality, innovation, and customer satisfaction, making them ideal partners for driving growth and success in their respective territories.

STRASSER manufactures high-quality, luxury freestanding and wall mounted wood bathroom furniture across a range of styles, sizes, configurations, species, and finishes. Each vanity, cabinet, and accessory is crafted in the USA, built to order using cherry, maple, oak, walnut and alder hardwoods sourced in the US and Canada. Engineered finishes meet the strictest regulatory standards. STRASSER prides itself on detailed craftsmanship, including solid-wood dovetail construction, hand sanding, soft-close doors and drawers, and solid-wood legs. STRASSER was founded in 1982 and is headquartered in Woodinville, Washington. For more information about STRASSER, call toll free 1-800-445-0494 or visit